2017 Wish for You

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May your coming year be filled with magic and dreams and good madness. I hope you read some fine books and kiss someone who thinks you’re wonderful, and don’t forget to make some art — write or draw or build or sing or live as only you can. And I hope, somewhere in the next year, you surprise yourself.

. . . I hope you will have a wonderful year, that you’ll dream dangerously and outrageously, that you’ll make something that didn’t exist before you made it, that you will be loved and that you will be liked, and that you will have people to love and to like in return. And, most importantly (because I think there should be more kindness and more wisdom in the world right now), that you will, when you need to be, be wise, and that you will always be kind.

I hope that in this year to come, you make mistakes.

Because if you are making mistakes, then you are making new things, trying new things, learning, living, pushing yourself, changing yourself, changing your world. You’re doing things you’ve never done before, and more importantly, you’re Doing Something.
So that’s my wish for you, and all of us, and my wish for myself. Make New Mistakes. Make glorious, amazing mistakes. Make mistakes nobody’s ever made before. Don’t freeze, don’t stop, don’t worry that it isn’t good enough, or it isn’t perfect, whatever it is: art, or love, or work or family or life.

Whatever it is you’re scared of doing, Do it.

Make your mistakes, next year and forever.

Neil Gaiman



My Fave Dan Edelman Quote

DanEdelman Tribute

Dan Edelman is an inspiration to me. Originally a journalist, he founded the biggest PR firm in the world that’s STILL family-owned! I see myself working in the Vancouver office in the future!

Why Edelman?

I believe in doing great work so, naturally, I’m attracted to their core values. Mark Twain once said, “Do the right thing. It will gratify some people and astonish the rest.” Sometimes, in the pursuit of profit, businesses forget how to be human. That should never be! Doing right is always the best choice, especially when it helps you abide by your own moral code. The right work enriches not only your life but that of your client’s since it’s untainted by guilt, fear or shame. I believe it IS possible to do business, profitably, while heeding your ethical calling. In case you didn’t know, these are the Edelman Values:

The Relentless Pursuit of Excellence: Bringing the best of ourselves and partners to our clients.
The Freedom to be Constantly Curious: Tenacious and thorough approach that drives creativity and growth for clients and ourselves.
The Courage to do the Right Thing: Trusted and resilient partner for clients, colleagues and communities.

Aligned with the above are the Edelman Operating Principles. I’m convinced that, if all companies operated with these in effect, we’d have a world where respect and consideration for the well-being of persons and organizations are paramount. By the way, here are the principles:

  1. Edelman is committed to honesty.
  2. Edelman is committed to transparency.
  3. Edelman is committed to fair dealing.
  4. Edelman ensures business activity aligns with the interests of all stakeholders: clients, employees and parties with whom we interact.
  5. Edelman strives to model best practice in all areas of our business.
  6. Edelman does not violate legal obligations.

I’d love to creatively and ethically push the boundaries of PR through engagement and public dialogue. I believe that patiently listening to the needs of one’s client empowers them to openly communicate with you as they won’t feel conscious or judged. This translates to no bullshitting, sugar-coating or beating around the bush to figure out what corporate message to send internally or externally. Isn’t that the ideal client? For those in the Communications field, wouldn’t you love to have an honest, direct and trusting relationship with who you work with? I do. I’m hopeful that I start working for Edelman sooner rather than later so I can get to doing great work!